Primer 101: From Moisturizing Lotions to Long-Lasting Makeup Bases
One of the most important steps in any makeup routine is using the right makeup base. This overlooked step serves as the foundation for your foundation, allowing makeup to apply evenly and increasing wear time.
There are many types of primers available today, from nourishing makeup bases to water based primers, and even durability-focused bases. Choosing the right primer depends on your skin type, makeup needs, and the look you're trying to achieve.
Understanding Primer and Its Role
Primer is a preparatory product that you apply before foundation. They can improve texture, reduce shine, and lock in hydration.
Depending on the formulation, primers can also offer skincare benefits. For example, a moisturizing makeup lotion is ideal for dry skin, while a light, oil-free base works well for oily skin. If you're looking for staying power, a primer that locks in your look is the best choice.
Types of Primers and Their Benefits
Let’s break down the main types of primers:
Hydrating Primer
When your skin needs an extra boost of hydration, a moisturizing makeup lotion is your best friend.
Benefits:
Hydrates and smooths the skin
Helps makeup blend better
Ideal for winter or dry climates
Recommended For: Dry skin
2. Isolating Makeup Lotion
If you’re prone to blush and pink breakouts or irritation, choose an protective primer.
What It Does:
Shields sensitive skin
Reduces contact with active makeup ingredients
Maintains skin health
Best For: Sensitive or acne-prone skin
3. Water Based Primer
If your skin tends to get oily throughout the day, a water based primer is the way to go.
Benefits:
Controls excess oil
Prevents makeup from sliding
Feels weightless on skin
Best For: Oily or combination skin
All-Day Makeup Base
Need your makeup to last all day—and night? turn to a durability-focused primer.
What It Does:
Prevents fading and melting
Maintains a fresh finish
Ideal for weddings or performances
Best For: Long days
How to Apply Primer Correctly
Applying your primer the right way can make a big difference. Follow these steps:
Always apply primer on a fresh face
Don't overdo it
Blend it out evenly
Wait before applying foundation
Make sure your skincare has dried before applying primer.
Common Primer Mistakes to Avoid
Using the wrong type for your skin
Thinking more is better
Water-based primer with silicone-based foundation
Skipping skincare before primer
Using primer properly ensures better, longer-lasting results.
Picking the Best Primer for You
Consider these when picking a primer:
Skin type|Hydration, oil control, protection
Humidity and weather
Desired finish
Full glam or everyday
Match your primer to your foundation’s base for best performance.
Start Every Look with the Right Primer
No matter your skin type or makeup style, using the right primer can dramatically improve your results.
From moisturizing makeup lotion that quench dry skin to lightweight, oil-free options for oily skin, and durable bases for marathon days, there’s a primer for everyone.
Test a few and find your favorite—and your skin (and makeup) will thank you.
Smooth skin and long wear are just a primer away.
